If you’re a highly sensitive purist, DON’T bother with On the Bro’d: Every Sentence of Kerouac Retold for Bros. It will only sully your palate and piss you off. If you’ve never actually read On the Road, well, you should experience that first, most definitely. Particularly if you are bright-eyed, collegiate (pre or post) and fulla beans. For while it may retain its verve when read at a later age, the classic Kerouac scroll is, first and foremost, a young adventurer’s screed.
via DJ Dead Billy, thanks.
But hey, all you crabby old culture vultures who eat sacred cow burgers with zeal and favor the thigh bones of vegan Sarah Lawrence humanities majors for your walking sticks, pull up to the groaning board and dig the fuck in. If, perhaps, you remain secretly convinced that young Jack and pals could have stood to be a bit less self-indulgent, paternalistic, or just plain fuckwitted, this satirical retelling may provide you with nourishing vindication.
On the Bro’d is exactly what the title describes. References to beer bongs, pimps, Axe Body Spray, Sparks, popped collars, bottle service and “Wonderwall” abound. From its official press release (yes, apparently it has an official press release, ugh): “On The Road is an American classic and the seminal work of the Beat generation, but much of it’s lost in translation when read by the generation that goes to the club and then beats.” The as-of-yet unnamed author insists that his reinterpretation is both appropriate and relevant, seeing as the original book was goaded by the “stirring unrest and genius of a generation of bros.” Nnnngh.
Profoundly cynical and relentlessly obnoxious, On the Bro’d will make you weep and laugh and barf for the future of American culture as only a seasoned NYC designer/writer/humor blogger can make you weep/laugh/barf. So enjoy. Or not. Either way, you have my love and empathy.