Modern Mucha

Last month marked the 150th anniversary of the birth of Czech artist Alphonse Maria Mucha, father of Art Nouveau. In celebration — and to advertise some, no doubt, absurdly priced wristwatches — photography studio Mierswa-Kluska put together a shoot chock full of decorative borders and swirly, tendril-like hair entitled “Temp Nouveau” for Plaza Watch a magazine dedicated, obviously, to the aforementioned timepieces. It’s mostly successful in replicating Mucha’s ornate style though when juxtaposed with a flesh and blood person some of his trademark design elements can seem a bit jarring. Mucha’s figures always felt integrated with his decorative flourishes and that feeling is lost here. Still, niggling criticisms aside, it’s a wonderfully imaginative concept. You can see these images and the rest of the set at a much higher resolution at the link below.

Via Wicked Halo : NOTCOT : Super Punch

5 Responses to “Modern Mucha”

  1. Vivacious_G Says:

    I very much admire his work. His style is really wonderful, I love those delicate details of his. These photo/illustrations are not too bad, I do agree the feeling in them is a wee bit on the hollow side. However, a humble tribute, rather than an over the top one, is appreciated.

  2. Tequila Says:

    It’s eye catching but the technique leaves a lot to be desired. Some parts feel like really bad Photoshop or incomplete – like it needs something more going on in the layers to bring it all together.

    It’s a good idea though – lots of potential here that was out of the range of those who worked on it. If not that then maybe another example of designing by committee.

  3. Jack Says:

    The best tribute to a great artist is to use their iconic imagery to sell some stuff.

  4. S Says:

    Many of Muchas illustrations were in fact advertisements, so it seems only fitting…

  5. Fi the classical art snob Says:

    I think it’s cute cause of how commercial a lot of Mucha’s trademark style art was, even down to the product placement (eg cups of tea with elegantly swirling steam)

    But come on – this isn’t creative or well executed enough to be worthy of this illustrious site – there’s no actual skilled drawn elements, just a few hesitant outlines, vector bits and filters.