LONG LIVE RUBULAD. (Keep the Party Going!)

“I had some kind of epiphany about not chasing something in the above-ground world. Something happened in me that I no longer wanted to be in a band that wanted to be famous and go on tour. I just wanted to do something that was ours. I guess it was firmly planting myself in the underground, not after some kind of success that my parents would like.

…In the olden days of New York they had bands and dancing. Dancing and performers of every kind — spoken word, circus, whatever — in the same venue. Places like the Mud Club or Danceteria had a lot of different spaces and a lot of different installations and all kinds of different people went.

And then this weird thing happened when it suddenly became all giant discos and little rock bars. And those people never went to the same place anymore. It seemed like when we started doing Rubulad that people really wanted to be in the same space. They wanted to watch a band and go dance. And be happy.”

~Sari Rubinstein, co-founder of Rubulad, interviewed by Nonsense NYC


Photo via the Essentialist.

Oh, loves. We cover a lot of micropatronage drives on da ‘Haus, but the Rubulad Kickstarter project is especially near and dear. They have been an indescribably huge inspiration to many, many people involved with Coilhouse.

What is Rubulad? Back in 1993, two lovely souls named Sari Rubinstein and Chris Thomas took out a lease on a 5,000 square foot basement in south Williamsburg. Maybe a dozen other people got in on that initial deal, mostly artists and musicians in need of a cheap communal space where they could spread out and work. They all started building up and decorating the space communally. Soon, it became a fun, subterranean hang-out location that drew all sorts of kindred spirits together for dinners, readings, rehearsals, etc.

After a while, Sari, Chris, and their cohorts started throwing parties to cover each month’s rent. Over the course of the next few years, Rubulad (cleverly named with touch-tone letters that corresponded to the space’s phone number)’s space began to evolve, to literally bloom (with vibrant paper flowers, glittering murals, rope vines, colored glass, paper mache sculptures), and the parties developed into these elaborately themed bohemian blow-outs. They. Are. Fucking. AMAZING. For seventeen years now…

(Hang on, let’s take a moment. Seventeen. YEARS.

Yeah.)

…Rubulad has been instrumental in planning and throwing all kinds of events. They’ve already had to move their main warehouse space twice, but their warm, inviting DIY ethic has never faltered or changed; it’s only grown stronger.

In Defense of H&M’s Fembots

Fashion retailer H&M recently got called out for using computer-generated bodies in their online catalogue.

The company has admitted that the bodies are “completely virtual,” with faces of real models pasted in. “This is a technique that is not new, it is available within the industry today,” said an H&M spokesperson. “The virtual mannequins are used in the same way as we use mannequins in our stores for ladies wear and menswear.”

Bloggers have responded with appropriate criticism. Norwegian Broadcasting Corporation spokesman Helle Vaagland said, “this illustrates very well the sky-high aesthetic demands placed on the female body.” Blogger T.M. Gaouette writes, “I’m confused! If the intention is to just show the items of clothing, then why put real heads on fake bodies? Why not just put a fake head on the fake body? Is the real head needed so that we can relate to the models as human beings? But how is that possible when we are faced with a perfect body to which no one can relate?”

On Facebook, a couple of friends expressed concern that this trend will decrease the number of jobs available to working models. Another issue is the creepiness factor: “Man,” writes Jenna Sauer at Jezebel, “isn’t looking at the four identical bodies with different heads so uncanny?”

With that in mind, there are a few beautiful and amazing things going on here. First of all, there’s the unintentional modern art: this catalogue has brought us the haunting, Ringu-esque Model Without a Face. Also, this foray into the uncanny valley brings us one step closer to the age of the idoru. With teenage pop idol Aimi Eguchi, whose face is a composite of six different singers, and vocaloids (singing synthesizers) such as pigtailed holographic superstar Hatsune Miku, we’re almost there. And even though H&M’s online catalogue conforms to the same beauty standard as any other big fashion retailer, this technology actually has the potential to subvert the paradigm altogether.

Imagine an online shop where your preferred weight/height/measurements are used to generate 3D models of the bodies that you want to see. Imagine if there was an API for this that could be used across all online clothing stores you visit, so that no matter what site you were looking at, the models appeared the way that you wanted them to. Standardized beauty ideals would become less relevant, because people would have greater control over their exposure to them.

In the short term, it may seem like computer-generated models reinforce a homogenous beauty standard. In the long term, this technology may pave the way towards greater body diversity and inclusiveness.

EDIT: After some wonderful discussion in the comments, I’m appending my responses to the post:

Some of you have pointed out that advertisers aren’t known for championing body diversity. It’s true. Perfume companies hire leggy, angular supermodels to to sell you a lifestyle. Some female-targeted TV commercials begrudgingly include the token African-American women (especially, for some reason, when selling yogurt, cleaning products and tampons), but it’s rare to see them go beyond that. If you read Sociological Images, you know how often advertisers and companies create ads that are super-racist, sexist or classicist even in this day and age.

The reason why I think this has a chance of succeeding is that the advertising and retail branches (or outsourced teams) of a company have totally different goals. The goal of advertising is to make you aware of the brand, and to associate that brand with glamour, mystique, etc. That’s why fashion and editorial models are very tall and have exotic, alien features – Andrej Pejic, Alek Wek, etc. On the other hand, catalog models tend to look “wholesome” and just slightly more attractive than average. Your mileage may vary – the Victoria’s Secret catalog models will look more glamorous than the ones from Gap, and these H&M girls are on the more glamorous side – but generally, catalog models are supposed to be a very standard type of “pretty” that’s not supposed to make people insecure, because they want you to feel happy when you make the purchasing decision. Here are a few models from the Macy’s catalog… I think they’re pretty, but I don’t think that they’re “impossibly” pretty. They look like women I see every day:

Advertising makes people feel insecure, like they’re lacking something, with the implicit message that buying this brand will make them somehow more attractive or fulfilled. But that’s not the goal of a product shot. The goal of the product shot is to make the average consumer feel like the item is right for them. Consider the difference between the Levi Jeans ad campaign and the completely neutral, non-threatening, disembodied product photo on their website:

Calvin Klein Ad:

Calvin Klein Product shot:

It’s true that almost all models presented in catalogs are still uniformly size small. That’s because they are often modeling samples, before the full line of clothing is produced. Samples are manufactured in size small because that’s always been the industry standard. Most of that is for practical reasons: size small clothing is faster and cheaper to produce, because it requires less fabric and time. But with advanced 3D modeling, that convention may go out the window as far as online catalog photos go. (I’m sure it’ll remain as a standard in the fashion world for a long time). There’s already a company called http://fits.me/ that’s working on this. It’s not as advanced as H&M’s one-size-fits-all fitting room interface, but hopefully it’ll evolve in that direction.

H&M doesn’t deserve TOO much praise because they didn’t really step outside the status quo with their use of digital models, but I don’t think they should be criticized, either. Their fake-bodied models were no skinnier than any real models that they would’ve used otherwise. I worry that if the blogosphere crucifies them, and so far that’s what has happened, then other fashion retailers will get discouraged from trying this type of technology in the future because they’ll think that people are just uncomfortable with it, and that it doesn’t test well. Ms. Magazine wrote in an op-ed about this, “Sign here to urge H&M to use real women to model its clothes.” If H&M does that, then it definitely won’t make any lasting change, because they’d just go back to using real Size 2 models. However with digital imaging, we can end up with a catalog that lets you change the size and shape of the clothing, looking something like this, only with more variations:

3.2 Million Dots, One Portrait

3.2 million dots. That’s what it took for Miguel Endara to create the portrait of his father, with his face pressed against the glass plate of a photocopier, entitled “Hero”. Well, 3.2 million dots and about 210 hours. Only one pen though. Those Microns are impressive.

Via The Daily What

BTC: Donkey Rhubarb!

Good morning, good morning, good moooorrrrrrniiiing! Have some warm (creeping) fuzzies:

Yes! It’s ye olde “Donkey Rhubarb” video! One of musician Richard D. James’, director David Slade’s, and Canary Wharf’s finest moments.

James called these charming creatures his “Rhubears”, and toted them along to several live Aphex Twin shows in the mid nineties. Via wiki: “James has also admitted to having his friends dress up as them to terrorise line-ups outside of clubs.”

Transphobia is Tasteless: An Open Letter to Hell Pizza

EDIT: (Mon, Dec 5th, 6:45 NZT) Hell Pizza’s webmaster has just remarked on their Facebook page: “We’ve taken what you and others have said onboard and realised we crossed the line with some of our biggest advocates. We apologise.”  Thank you for taking responsibility, Hell Pizza.

EDIT (Mon, Dec 5th, 6:15 NZT): Hell Pizza Admits “Sense of Humour Failure“. 

Hell Pizza is an international food chain that started here in Wellington, New Zealand in 1996. They’ve since expanded within NZ and brought stores to the UK, Australia, Ireland, Canada and Korea. They’re no strangers to controversy. Entirely depending on your perspective, they’ve made some really shocking dick moves in the past, and pulled off some  darkly satisfying campaigns as well.

But the following “Misfortune Cookie” stunt seems especially mean-spirited, even for them:


Photo by Tamsyn Clemerson

Tamsyn Clemerson uploaded the above picture to Teh Book ov Face earlier this weekend. She has since confirmed to me in email, and to NZ NEWSWIRE, that this is a “Misfortune Cookie” she ordered from the Hell Pizza franchise:

I bought [it] on the 26th of November. I just got around to opening the last one last night, 2 December, and that was the “misfortune” that I received. I resized the photo to post it online, but aside from that have not manipulated it at all. I still have the original packaging and the misfortune, though not the cookie as I ate it because it was delicious. Please spread this as much as possible, Hell Pizza need to know that this sort of thing is not okay.

I’ve since made some calls to Hell Pizza. Two days ago, I spoke at length with a Strathmore shop manager, as well as their Wellington division marketing manager. Both employees denied knowing anything about that particular message. The latter, a very professional and lovely fellow named Jason, assured me he’d look into it, and we should keep in touch. Today, he was able to confirm that yes, this is a product Hell Pizza sells, which was signed off on by their marketing department. Apparently, they’re already getting a lot of complaints about it. And they should. Jason tells me Hell Pizza is working on an official press statement which should be out shortly. I’ll update here when it does.

I’m hardly a humorless hardnose. But for many reasons, the thoughtlessness of a product like this, especially placed in context, really fucks me off. So here’s my open letter to Hell Pizza. If, like me, you’re weary of seeing at-risk minorities be treated as the butts of hateful “jokes” (and then often further insulted by “it’s just meant to be funny; lighten up” backlash reactions) please feel free share this letter, and to join me in boycotting irresponsible franchises who stoop to this level of pandering cruelty.

Dear Hell Pizza (NZ),

If you check your Strathmore location’s online order logs, you’ll see that I’ve spent several hundred dollars on your food over the past couple of years. I love it. I love YOU!  I love how yummy your many dishes are. I love that you take chances. I love that you root for underdogs and outcasts. I love your creativity. I love that you hire inked up, pierced up people with funny-colored hair. I love that you’re so irreverent and cheeky, poking fun at overbearing religious traditions and obnoxious public figures. (Granted, those Hitler and “Brownies” billboards were bullshit, but you took ’em down after enough people said “oh HELLS no”, and all was forgiven.)

Which makes this letter a bummer to write: I can’t buy your food anymore.

JOSLIN – O – RAMA!

It would seem that Coilhouse’s favorite power couple, the Joslins, are going for complete and total art world domination in late 2011! These two lovelies have been consistently inspiring, supporting, and contributing to us since the very beginning. Jessica was our biggest feature in Issue 01 of the print magazine, and we just published a lavish interview with Jared in Issue 06. (Which, btw, is still available in our shop… but not for long! Get it while you can.)

We love these two! Here’s a quick rundown of Jessica and Jared’s various exploits in recent months:


“Devil’s Kiss” by Jared Joslin. Oil on canvas, 24 x 36 inches, price upon request.

Jared’s newest oil painting “Devil’s Kiss” is the first in a new series of paintings exploring the high life and thrill of masquerade balls of the 1920’s. Says Jared:

“In this dream-like whirl of frenzied delight, set in a snow globe atmosphere of streamers, confetti and balloons, I intend to explore and depict stolen moments, passionate persuits and secret longings. Moments marked by intense pleasure in a state of high celebration.”

Meanwhile, Jessica’s gorgeous creatures are scampering all over the place! Comet (pictured below) is going to London for the “Wild Life” group show at Stolen Space Gallery, opening tomorrow, Dec 2:
Comet, by Jessica Joslin.

Agate (pictured below), as well as Almond and Silver (shown after the jump) are all headed to Roq La Rue in Seattle. Opening Dec 9, 6-9pm:


Agate, by Jessica Joslin.

World AIDS Day

In 1985, when Coil recorded this cover of the Gloria Jones tune (not long after Soft Cell), frank and open discussion of the HIV/AIDS crisis was still considered taboo. Many media sources were too uncomfortable with/outright offended by Peter Christopherson‘s “Tainted Love” music video (featuring partner John Balance as a dying man, and Marc Almond as the Angel of Death) to acknowledge its existence.

Coil’s Scatology single Panic/Tainted Love was, in fact, the very first official AIDS benefit music release, with all profits from sales donated to the Terrence Higgins Trust. Coil’s following full-length release, Horse Rotorvator, is also steeped in themes and emotions engendered by several AIDS-related deaths in Christopherson’s and Balance’s circle of friends. (HR is arguably the most influential record Coil ever made– as bleak, fearless, and uncompromising as they could get… which is really saying something.)

Today, Coil’s “Tainted Love” music video is widely considered a creative and cultural watermark on humanity’s ongoing battle against AIDS, and has been put on permanent display at The Museum of Modern Art in New York.

It’s all-too-easy in 2011 to take it for granted that candid discussion of HIV/AIDS is not only acceptable, but encouraged. And yet, we’ve still got a long way to go.

On a more personally related note, a longtime carnival chum, supporter of Coilhouse, and fellow alt-culture editor (of the splendid Culture Flux Magazine), kSea Flux, is at this moment in the ICU of San Francisco General Hospital, fighting the fight of his life. Please keep him in your thoughts. (Should you feel moved to, you can also donate to kSea’s health-care fund by using PayPal: [email protected].) Lots of love, kSea.

Our mutual friend Whitney Moses, whose name you may remember from this blog post, will be pedaling from San Francisco to Los Angeles in the 2012 AIDS/LifeCycle ride in honor of kSea and other loved ones, in memory of her father, and to raise more money and awareness in the ongoing battle against the disease. She says:

“Being a rider is a big challenge for me as I’ve never been much of a cyclist, but it’s worth it. This fight is important to me for so many reasons. From losing my father to AIDS as a child, to witnessing friends suffer now with this disease, it has been a major player in the lives around me for most of my life. Every little bit helps.”

She will ride with Coilhouse’s financial support, and hopefully that of some of our readers. Thank you, Whitney!

Teen Goth

Coilhouse contibutor Angeliska Polacheck hosts a monthly new wave/old school goth night called Exquisite Corpse, in Austin, Texas. She originally posted this exposition into her errant youth as inspiration for this month’s theme: TEEN GOTH. The original posts can be seen in their entirety here and here

This is Cinamon. I remember seeing her on the very same day, though I didn’t take this photograph of her. I was probably 12 at the time, and as I passed by her on The Drag down by Sound Exchange, the trajectory of my life changed forever. I was completely mesmerized by this vision in black tatters, a gorgeous alien-wraith who seemed like an apparition drifting down a banal sidewalk in the bright Texas sun. She was the most beautiful woman I had ever seen. I stopped and told her how amazing I thought she was, and she was so sweet to me. I’ve held this photo dear for years, a treasured gift from a mutual friend. She was such a huge influence on not only my style, but also for scores of others, (maybe even yours!)Cinamon was the original inspiration for Neil Gaiman’s Death character from the Sandman series. Her friend Mike Dringenberg drew her years before, and by an odd twist of chance (or fate), this woman unwittingly helped shape the style of scads of wee gothlings. Cheers to you, Cinamon – you continue to inspire and astound!

This was me at maybe 15 or 16? It was for a fashion show at the old Club 404, a legendary big gay bar from back in the day here in Austin. I was total monster-child jail bait, who spent most of my time scampering around in the woods on drugs wishing I wasn’t human, poring over Elfquest and Sandman comics and Storm Constantine’s Wraeththu trilogy. I made my outfit in five minutes out of electrical tape, eyeliner, wire and black tulle. Oh, and a thong. Heaven forbid that should I ever spawn a girl-child as naughty as I was! With any luck, I’ll end up with a Saffy.


(photo by Monte McCarter)

At the tender age of barely 17, I became the armed spokesmodel for FringeWare Review’s book catalogue. This involved posing in my underpants and various getups made of rubber and dollparts with books and guns. Real guns. That’s totally an actual Uzi or Tech-9 or whatever the hell, too. I was super blessed to be part of FringeWare when it was around – it was a strange and magical era.

Muppets Confront Their Origins

Oft mentioned artist and animator Graham Annable has Kermit, Miss Piggy, and Gonzo come face to face with their beginnings in his three pieces for “The Lovers, The Dreamers, and Me” show, opening December 10th, at Gallery Nucleus. If the Gonzo illustration isn’t a perfect image of existential crisis, then I don’t know what is.

Via